Westridge Outdoors

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SUCCESS STORY

“In a short time, TrueCommerce B2BGateway has become one of our strongest partners. We can rely on TrueCommerce B2BGateway for high quality work,  meeting deadlines and understanding the sensitivity of the nuance’s of our business without even having to explain it. TrueCommerce B2BGateway’s technology has transformed our business more than we knew possible and has made us a better company.”

Ely Alexander | Founder, CEO

Location

Los Angeles, CA, USA

Industry

Westridge Outdoors is a parent company that promotes an outdoor lifestyle full of adventure through Retrospec, Traverse Sports and other sister brands.

Business Challenge

As a growing organization expanding rapidly in the North American market, Westridge Outdoors needed an EDI provider that could not alone support all the ANSI X12 North American EDI standards but also one that could offer fully integrated EDI solutions for Brightpearl.

Solution

TrueCommerce B2BGateway’s cloud based, fully integrated EDI solution for Brightpearl.

Results

TrueCommerce B2BGateway was able to meet all Westridge Outdoors and trading partner EDI requirements, improve overall supply chain efficiencies and free up staff resources.

westridge outdoors

CUSTOMER PROFILE

Founded in 2008, Westridge Outdoors is a parent company that promotes an outdoor lifestyle full of adventure through Retrospec, Traverse Sports and other sister brands. Westridge Outdoors strives to form relationships with customers by assuring a high work ethic to meet every customer need, encouraging feedback for product development and improvement, and executing rapid order processing. Founded by Ely Alexander and headquartered in Los Angeles, CA, the company is one of the leading manufacturers of fixed-gear bikes, longboards and ski accessories for outdoor sport enthusiasts. For further information please visit www.westridgeoutdoors.com

BUSINESS CHALLENGE

Westridge Outdoors has been using Brightpearl to manage their inventory and accounting needs since 2013. At the beginning of 2016 Westridge decided to implement an EDI solution that would fully integrate with Brightpearl to meet the specific and demanding requirements of customers such as Amazon, Target.com and Walmart.com. Westridge Outdoors also needed to improve supply chain efficiencies, cut costs and have their EDI solution implemented within a short time frame.

As a growing business expanding in the North American market, Westridge Outdoors required an EDI provider that could not alone support all the ANSI X12 North American EDI standards but one that could also offer fully integrated EDI solutions for Brightpearl.

SOLUTION

As eCommerce continues to grow at a rapid pace, many suppliers and retailers are introducing fully integrated EDI solutions as best business practice and a core competency of their overall business model. Having a fully integrated EDI solution means that manual processes can be automated, turn-rates increased, and internal resources used more efficiently and effectively. After a detailed search of the marketplace, Westridge Outdoors selected TrueCommerce B2BGateway to be their EDI partner. By implementing TrueCommerce B2BGateway’s cloud based, fully integrated EDI solutions for Brightpearl, Westridge Outdoors was able to automate the sending and receiving of all standard EDI documents such as purchase orders, invoices and advanced shipment notifications (ASN). As a full service EDI provider, TrueCommerce B2BGateway provided Westridge Outdoors with all the communication protocols, translation services, mapping functionality and support required to establish and run a successful EDI solution with their  trading partners.

As a growing business expanding in the North American market, Westridge Outdoors required an EDI provider that could not alone support all the ANSI X12 North American EDI standards but one that could also offer fully integrated EDI solutions for Brightpearl.

BUSINESS BENEFITS

Thru a thorough knowledge of the EDI marketplace and all trading partner requirements, TrueCommerce B2BGateway was able to establish successful EDI communications between Westridge Outdoors and their customers in a matter of weeks.

TrueCommerce B2BGateway’s EDI solution for Brightpearl removed the need for the Westridge Outdoors staff to manually re-key data; this in turn lead to reduced errors, lower labor costs and faster payments from their customers.

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About TrueCommerce B2BGateway

TrueCommerce B2BGateway provides fully managed Electronic Data Interchange (EDI) & API Connectivity Solutions that are 100% built and maintained by our own developers. TrueCommerce B2BGateway’s cloud-based connectivity solutions allow users to communicate seamlessly with their customers and 3PL’s. We offer both web based and fully integrated solutions for all market needs and wants. Our Cloud/SaaS based fully integrated EDI & API Connectivity solutions will integrate seamlessly with most ERP/accounting solutions.

In addition to our global headquarters in Rhode Island, TrueCommerce B2BGateway has offices in Ireland and Australia enabling us to offer unparalleled support across all time zones.

For further information please visit www.b2bgateway.net

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